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Together with the in-house design team at HBO, I created a set of 3D design assets to promote the premiere of House of the Dragon.
A multitude of brands across the Warner Bros. Discovery catalog joined together on social media by posting these custom-made house sigils in the style of Game of Thrones. With more than 20 total assets created, we leveraged brands across HBO, Discovery, DC, and Warner Bros to generate excitement among fans using icons from beloved shows.
A multitude of brands across the Warner Bros. Discovery catalog joined together on social media by posting these custom-made house sigils in the style of Game of Thrones. With more than 20 total assets created, we leveraged brands across HBO, Discovery, DC, and Warner Bros to generate excitement among fans using icons from beloved shows.
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THE SOPRANOS
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SUCCESSION
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VEEP
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FOOD NETWORK
BATMAN
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SHARK WEEK
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GOSSIP GIRL
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90 DAY FIANCÉ
The marketing campaign for House of the Dragon reached 130 million people in the U.S. over the premiere weekend, making it the largest marketing campaign drive in the cable network's history.